103. Marc Zander, Chief Client Officer at Teads: Quality & Responsible Advertising

Marc Zander is the Chief Client Officer at Advertising Platform Teads. With a background in Marketing and Media in FMCG brands like Mars and Kimberly-Clark, he joins Efrain and Daniel to speak about: The evolution of Media in the last 20 years What opportunities FMCG Brands have in the current scenario, such as video content Why advertising with quality and responsiblity is key Media data, planning and measurement   Audio Mixing by Rodrigo Chávez Voice Acting by Jason Martorell Parsekian