Driving Agency Profitability Through Smarter Contracting, With Tiffany Kemp

About this Episode In this episode of the Agency Profit Podcast, Marcel sits down with contract expert Tiffany Kemp from Devant to talk about why contracts shouldn’t just be seen as boring legal documents or deal-killers. Tiffany breaks down how contracts can actually be powerful tools for creating clarity and setting up great client relationships—if they’re done right. They chat about common mistakes like copying old templates or writing vague scopes of work, and why it’s so important to match your contracts to how your business really works. Tiffany also shares tips on getting everyone on your team (and your client’s team) on the same page so there are no surprises down the line. Whether you bill by time, deliverables, or outcomes, the big takeaway is this: a well-thought-out contract helps avoid headaches and builds trust, which makes everyone’s life a whole lot easier.