#52 The Magic of Customer Journey Mapping

UXDA | Financial UX Design Podcast - A podcast by UXDA | Financial UX Design - Fridays

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Business Arts Technology

This episode of the UXDA podcast reviews a discussion with four seasoned UX architects from UXDA about the transformative power of Customer Journey Mapping (CJM) in financial product design. Discover the seven key benefits of CJM, from simplifying complexity and fostering emotional connections to driving digital transformation and aligning business goals. With insights from real-world case studies, the discussion highlights how CJM goes beyond guesswork to create impactful, user-friendly fin...